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@votejoe

A playground of Political Design

During the 2020 election, the Biden campaign acquired an instagram account created by a high-schooler that had amassed 100K followers. This account became a diverse and colorful voice for the campaign, and in creating the direction for the accounts visuals, I wanted it to feel like colors you would find on a child's playground.

I was advised to add luscious gradients to the design, which would become a trend not only in political design after the year 2020. 

Role : Lead Designer

Creative Advisor : Robyn Kanner

Deputy Design Director : Carahna Magwood

Design Team: Abbey Pitzer, Allison Press, Anisa Chugthai, Chelsea Alexander, Damaris Bravo, eric Ziminsky, Jazmine Johnson, Jess Lucia, Karena Meyer, Kyle Eaton, Ojwanna Wilson, Rebecca Nathanson, Ryan Eaton, Teagan Aguirre, Tashiara Scott